Design and implement the National Food and Nutrition Education Strategy (E-EAN) at the broadest level to promote and motivate education towards an adequate food and nutritional security culture.

Reducing the number of overweight children under 5 years of age and putting a halt to the increase in excess weight and obesity in women require social mobilisation. Everyone involved needs to be informed, guided, coordinated and organised. To achieve this, the National Food and Nutrition Education Strategy (E-EAN) will be implemented, with the main objective of motivating and educating people towards thinking about food and nutrition in a new way and promoting good eating habits and practices, healthy lifestyles and a diet rooted in their local culture, with foods that promote better nutrition and the proper development of young families. The E-EAN will contribute to fostering active participation in the community to ensure that all Honduran households play a role in the nutritional security culture. The E-EAN will also create mechanisms to strengthen the Ministry of Education and related areas through its implementation, revisions and updates and the creation of tools in order to publicise the project.

This objective is based on the proven ability of people to improve their own dietary behaviour and nutrition. It also stands to encourage parents to independently act suitably in the long term, passing on the health benefits to their children. This makes the plan good value for money, entirely viable and sustainable. Strategies such as the E-EAN are becoming essential in countries affected by globalisation and urbanisation, where food systems are undergoing a dangerous transition to the consumption of cheap, processed foods high in sugar, fat and salt.