Goal

1 billion Euro annual sales from plant-based meat and dairy alternatives by 2025-2027

FROM Commitment: Increase sales plant-based meat & dairy

Private sector - food business / United Kingdom

Unilever

Date made: 28 Oct 2021
Related event: 2021 Tokyo N4G Summit
Verification status Verified Find out more
NAF SMARTness index High Find out more
Targeted location Global - All Unilever Food & Refreshment products worldwide that are meat and dairy alternatives (as described under G1.2)
Targeted population Overall population (all ages, both sexes)
Primary indicator Total sales (Euros) of Unilever's products containing plant-based meat and dairy alternatives, in the reporting period from 1st January to 31st December.
Primary indicator baseline 215 million Euro
Primary indicator target 1 billion Euro annual sales by 2025-2027
Duration January, 2021 - December, 2027

Goal action plan

Consumer understanding is at the heart of our innovation and renovation agenda to be able to deliver food and beverage products that are appealing and tasty to our consumers, and with a better nutritional quality. This goes hand-in-hand with continuous investment in new technologies, together with 3rd parties, that allow us to develop these products, now and in the future.

Unilever's nutritional commitments are embedded in the innovation and reformulation roadmaps of our brands. For this commitment the scope are vegetarian products that contain a non-animal derived alternative protein, that are specifically designed to look like, taste like, or cook like products containing animal-derived proteins. The plant-based meat and dairy alternative categories are as follows:

- Meat Replacement: Vegan or vegetarian products that contain a non-animal derived alternative protein that has replaced meat protein.

- Vegan Mayonnaise: Vegan mayonnaise products in which all animal derived ingredients are replaced by non-animal derived alternatives.

- Vegan or non-dairy ice cream: Vegan and non-dairy ice cream products in which all animal derived ingredients are replaced by non-animal derived alternatives.

Non-animal derived alternative protein: These include:

- Plant-based protein: A source of protein derived from plants. These sources include beans, legumes, nuts, seeds, canola, whole grains or similar.

- Other non-animal-derived protein: A source of protein derived from sources including, but not limited to, algae or proteins produced via biotechnology routes like fermentation.

Nutrition Action Classification

Enabling

  • Financial
  • Operational
  • Leadership and governance
  • Research monitoring and data

Policy

  • Food environment
  • Food supply chain
  • Consumer knowledge
  • Nutrition care services

Impact

  • Undernutrition
  • Diet
  • Obesity and diet-related NCDs
  • Food and nutrition security

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