Goal

At least 83% Healthy and Better for You sales by 2025 and annually report on progress

FROM Commitment: Deliver healthy sustainable diets to all

Private food business / United Kingdom

Sainsbury's Supermarket Ltd.

Date made: 03 Dec 2021
Related event: 2021 Tokyo N4G Summit
Verification status Verified Find out more
NAF SMARTness index High Find out more
Progress status Off course See progress details
Targeted location National - This goal covers the United Kingdom.
Targeted population Overall population (all ages, both sexes)
Population coverage 25,000,000.0
Duration March, 2019 - March, 2026

Goal action plan

To grow sales of "healthy" and "better for you" sales to at least 83.1% by 2025. This is based on volumetric sales of own brand and branded food and drink (excluding infant foods and alcohol).

Progress

Indicator

Primary indicator Proportion (%) Of Sales That Are Healthy & Better For You
Indicator monitor A minimum of yearly disclosure on our progress. We report against progress on goal 1 in our annual reports, which are externally audited. This is publicly available online here too, in much more detail: Tracking performance of healthy and sustainable diets – Sainsbury's (sainsburys.co.uk), https://www.about.sainsburys.co.uk/sustainability/plan-for-better/our-stories/2021/tracking-health-progress.

Reports

Stage Measurement Date Value Status
Baseline 2019 80.3%
Progress report May 2024 80.9% Healthy & Better For You Sales Off course
The reported progress indicates that the expected level thus far had not yet been achieved and is not expected to be achieved by the end date, but as the end date is not yet reached, it could be still be possible to reach and maintain the target level.
Target March, 2026 83.1%

Nutrition Action Classification

Enabling

  • Financial
  • Operational
  • Leadership and governance
  • Research monitoring and data

Policy

  • Food environment
  • Food supply chain
  • Consumer knowledge
  • Nutrition care services

Impact

  • Undernutrition
  • Diet
  • Obesity and diet-related NCDs
  • Food and nutrition security

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