By 2030, the Food Program at Google will increase the proportion of agrobiodiverse foods used in food service menus and recipes to 30% from the baseline Q1 2020 procurement data.
Increase Agrobiodiversity of Ingredients
Food at Google
Verification status | Pending Find out more |
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NAF SMARTness index | Lower moderate Find out more |
Targeted location | Global - Google operates and has employees in North America, Latin America, Europe, Asia Pacific, Africa and the Middle East. |
Targeted population | Overall population (all ages, both sexes) |
Primary indicator | Number of diverse ingredient menu items |
Primary indicator baseline | 8% |
Primary indicator target | 30% |
Duration | January, 2020 - January, 2030 |
Goal action plan
Select crops by first examining Reawakened and Future 50 lists, with consideration to additional native and indigenous crops.
Procurement team will help identify availability in the current distribution and ensure price parity.
Identify 2-4 crops to focus on for each region / country with new additions each year.
Develop menu items, recipes, branded concepts and Micro Kitchen product offerings.
Communication: Educate and inspire our clients, chefs and stakeholders.
Nutrition Action Classification
Enabling
- Financial
- Operational
- Leadership and governance
- Research monitoring and data
Policy
- Food environment
- Food supply chain
- Consumer knowledge
- Nutrition care services
Impact
- Undernutrition
- Diet
- Obesity and diet-related NCDs
- Food and nutrition security