Goal

Price parity with conventional meat in general retail by 2030

FROM Commitment: Cell-cultured Meat for Everyday Table

Private sector - food business / Japan

IntegriCulture Inc.

Date made: 08 Dec 2021
Related event: Other event | 2021 Tokyo N4G Summit
Verification status Find out more
NAF SMARTness index Low Find out more
Targeted location Global - We plan to market our product and technology first from regions where high prices of meat incentivizes feed over food, often in other poorer parts of the world. Regions with high meat prices and top meat importers are found mainly …
Targeted population Overall population (all ages, both sexes)
Population coverage 13,000,000.0
Primary indicator Cost per kilogram of cultured cells , $/kg
Primary indicator baseline $3000/kg
Primary indicator target $10/kg
Duration January, 2025 - December, 2030

Goal action plan

Intensive R&D activities to meet this technological goal - challenges include raw materials (basal medium and growth factors) and capital expenditure (bioreactors)

Nutrition Action Classification

Enabling

  • Financial
  • Operational
  • Leadership and governance
  • Research monitoring and data

Policy

  • Food environment
  • Food supply chain
  • Consumer knowledge
  • Nutrition care services

Impact

  • Undernutrition
  • Diet
  • Obesity and diet-related NCDs
  • Food and nutrition security

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